28 October 2021

Canon "Moments that Matter" Photography Competition

Canon "Moments that Matter" Photography Competition
Canon Launches “Moments that Matter” Photography Competition with HIPA and Expo 2020 Dubai to Spark Positive Change

In line with ‘Sustainability Day’ and aligned with key Canon (www.Canon-CNA.com) pillar of ‘The Future of The Planet’ – ‘Moments that Matter’ is open for entries from photography enthusiasts worldwide aged 18 and over; Focused on four categories: Environment, Human, Social and Economic, the judging panel includes an array of prestigious international talent, with prizes including US $8,000 in cash, gold coins and a Canon R5 camera plus lens; Competition will run from 28 October 2021 until 28 January 2022.

Canon today officially launched its ‘Moments That Matter’ photography competition. Held in collaboration with the Hamdan Bin Mohammed Bin Rashid Al Maktoum International Photography Awards (HIPA), the competition aims to provide a platform for people to harness the power of visual storytelling to spark positive change. Focused on sustainability – one of Canon’s key corporate pillars and a theme of Expo 2020 Dubai – the competition will allow entrants to showcase what the future of the planet means to them.

With prizes including US $8,000 in cash, gold coins and Canon equipment up for grabs, the ‘Moments That Matter’ competition is open to photography enthusiasts from around the world aged 18 and over.

Participants are being challenged to capture and submit five images that best reflect the ideals of sustainability across any of four categories critical to global sustainability issues: Economic, Human, Environmental and Social.

Offering a wide spectrum for creativity, the entry categories are sub-divided into ‘Moments that make us’ (Environment), ‘Moments that heal us’ (Human), ‘Moments that save us’ (Social) and ‘Moments that develop us’ (Economic). Submissions can be entered via Canon’s website (https://bit.ly/3nAK882).

The submissions will be judged by an international panel of experts, including Fiona Shields, head of photography at Guardian News and Media Group; Kathy Moran, the deputy director of photography for National Geographic magazine; Aïda Muluneh, Canon ambassador and founder and director of Addis Foto Fest; Brent Stirton, Canon ambassador and senior photographer at Getty Images, and Muhammed Muheisen, Canon ambassador, National Geographic photographer and founder of Everyday Refugees.

Images from the shortlisted winners will be available to view in a virtual gallery hosted on Canon’s website, plus at a physical gallery located in Expo 2020 Dubai’s Sustainability Pavilion.

Somesh Adukia, Managing Director, Canon Central & North Africa (CCNA), said: “At Canon, we are exploring what ‘The Future of the Planet’ may look like, while picturing a sustainable future for all. As part of our efforts to bring this important topic into the light, we have launched the ‘Moments that Matter’ photography worldwide competition at Expo 2020 Dubai.

“This is an issue that will impact all our futures, which is why we want to engage the world and see through the eyes of as many people as possible, sharing in their vision of what the future of the planet means to them.

“This initiative will help people to see the bigger picture and how sustainability can frame every aspect of our lives.”

Throughout October to January, Canon will host a series of webinars that will feature tips and tricks from Canon ambassadors that will help audiences to enhance their story-telling skills. These webinars are open to the public and are accessible through Canon’s website.

His Excellency Ali Khalifa Bin Thalith Al Hamairi, Secretary General, HIPA, said, “The Hamdan bin Mohammed bin Rashid Al Maktoum International Photography Awards are pleased to collaborate with Canon, one of the global imaging partners, and Expo 2020 Dubai, in supporting visual art and innovation, steering the way towards a brighter future, with renewed creativity and a vision for the future of humanity. Photography is a powerful tool, and participants will need to creatively capture “Moments That Matter” through inspiring and powerful visual imagery.

“In line with the vision of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Chairman of the Executive Council and Patron of HIPA, we have completed a decade of spreading the culture of photography and empowering communities to sustainably bridge the gap and nurture humanity and our planet through sustainability. We invite all professional and amateur photographers to participate in this competition that challenges your limits and gets you out of your comfort zone.”

Marjan Faraidooni, Chief Experience Officer, Expo 2020 Dubai, said: “One of our driving objectives at Expo 2020 Dubai is to bring nations together to discuss and find solutions for global challenges. Humanity’s success in addressing the challenge of sustainability is, by definition, critical to its ongoing viability and through Expo 2020 we hope to help lay positive foundations for future generations. Joining forces with HIPA and Canon for ‘Moments That Matter is a positive step towards creating a movement that will help communities recognize the importance of protecting and preserving the world around us. We believe in the power of art and creativity in helping us drive powerful messages and therefore are really excited about launching this initiative with our partners.”

For more information on entry submission and terms and conditions, please click here>>

The ‘Moments That Matter’ competition is part of a series of interactive events and programs to promote using the power of imagery to capture, preserve and share with the world the most inspiring transformative ideas showcased at the exhibition. Canon’s interactive events and programs aligns with Expo 2020 Dubai’s pillars of Opportunity, Mobility and Sustainability with corporate priority platforms of the ‘Future of the Planet’, the ‘Future of People in it’ and the ‘Future of what is Possible’.

Distributed by APO Group on behalf of Canon Central and North Africa (CCNA).

Media enquiries, please contact:
Canon Central and North Africa
Mai Youssef
E-mail: Mai.youssef@canon-me.com

For more information: Canon-CNA.com

New Canon PowerShot PICK and PowerShot ZOOM Digital Cameras

Canon PowerShot PICK Digital Camera
Canon Unveils the New PowerShot PICK - New Concept Compact PTZ Digital Camera andNew Black Edition PowerShot ZOOM - Palm Size Super-Telephoto Camera


HONG KONG, 28th October 2021 — Canon today announces the launch of PowerShot PICK - New Concept Compact PTZ Digital Camera and New Black Edition PowerShot ZOOM - Palm Size Super-Telephoto Camera. PowerShot PICK was launched through a crowdfunding campaign on Makuake, Japan’s largest crowdfunding platform, and wildly successful by surpassing its goal at the time of publication. It is now available in Hong Kong. It is designed for family with kids and people who enjoy group activities. With in-built features of face-capture technology, the PowerShot PICK will automatically recognize faces around it and capture (via video or photography) memorable moments in a candid manner.

PowerShot ZOOM is a Palm Size Super-Telephoto Camera. With its ability to capture tele-photos and videos, it is designed for those who want to get a closer view for activities such as birdwatching, sports and music concert watching or kids performance watching. PowerShot ZOOM received high market attention since launched in April 2021. To answer the high market demand from different customers, Black Edition is now available in Hong Kong. The tiny and stylish design makes it useful in a wide variety of situations and to keep memories of all the sights you come across in your day out.

PowerShot PICK - New Concept Compact PTZ Digital Camera
  • Made for: Family with kids, people who enjoy group activities
  • Best for: Daily family life shooting, Group shots

Key Features:
  • Intelligent automatic shooting with a unique algorithm which will automatically search for faces of people nearby, determine composition and perform automatic shooting of still photos and videos
  • A highly portable compact and lightweight design (170g) which adapts for use in various environment
  • PTZ mechanism (Pan, Tilt, Zoom) with Pan direction of max. ±170 degrees[1], Tilt direction of max. 110 degrees[2] and 3x Optical zoom and 4x digital zoom
  • Silent and high-speed tracking achieved with Nano USM technology which enables more advanced subject tracking[3] and image stabilization[4] to correct camera shaking
  • Support voice commands[5] of 4 types of operations that allows users to shoot still photos or videos with voice input
  • Dedicated smartphone app “Connect app for Mini PTZ Cam“ supports customizing shooting, registering and prioritizing shooting of specific people and remote shooting
  • Support wireless Webcam function[6] with “Wireless Webcam Utility for Mini PTZ Cam”[7]
  • Built-in battery provides up to 5 hours of automatic shooting, charging and powering with USB Type-C PD chargers[8] is also supported
  • Approx. 11.7MP effective pixel with a 1/2.3” CMOS Sensor and DIGIC 7 Imaging Processor
  • Supports Full HD 60p movie recording to capture the important moments
  • Compatible with microSD/microSDHC/microSDXC memory card
  • Built-in Wi-Fi and Bluetooth® low energy technology for connecting to smartphone and “Connect app for Mini PTZ Cam” smartphone app

Estimated Retail Price : HK$3,480

Estimated Sales Start Date : To be announced

Canon PowerShot ZOOM Digital Camera
PowerShot ZOOM - New Black Edition Palm Size Super-Telephoto Camera
  • Made for: Nature lovers, sports fans and family with kids
  • Best for: Birdwatching, Sports and music concert watching, Kids Performance

Key Features:
  • An innovative optical design to achieve a palm size super-telephoto gadget just slightly longer than 10cm[9] and weights only 145g
  • Equipped with a simple 3-step zoom to instantly switch between 100mm, 400mm and 800mm (digital)[10]
  • The ergonomic design facilitates one-hand operation with easy reach to all buttons
  • Built-in Powered I.S. to correct even the most subtle camera shake for sharp images while shooting or just observing distant subjects
  • High quality 0.39-inch 2.36M-dot OLED Electronic Viewfinder for crystal clear viewing
  • High capacity built-in battery provides up to 70 min viewing time; charging and powering with USB Type-C PD chargers are possible[11]
  • Approx. 12.1MP effective pixel with 1/2.3” CMOS Sensor and supports max. 10 FPS high-speed continuous shooting[12]
  • Full HD 30p movie recording is also supported to record the most exciting moment
  • Compatible with microSD/microSDHC/microSDXC memory card
  • Built-in Wi-Fi and Bluetooth® low energy technology for remote operation and shooting, and image transfer to smartphones[13]

Estimated Retail Price : HK$2,580

Estimated Sales Start Date : November 2021

[1] Pan: Max. approx. 340° [Max. approx. - 170° (left) to max. approx. +170° (right)]

[2] Tilt: Max. approx. 110° [ Max. approx. -20° (down) to max. approx. +90° (up)]

[3] AF method is fixed as [Face+Tracking] AF

[4] Performed by the lens barrel for the pan and tilt direction. The rotation angle of the lens barrel is mechanically controlled to enable image stabilization when the camera’s sensor detects camera shaking.

[5] Supported languages: Japanese, English (US), Chinese, French, German, Italian, Spanish (7 languages)

[6] Supported with camera firmware version 1.1.0 or later.

[7] Windows only as of Oct 2021. Audio is not transmitted.

[8] Only Type-C USB cable is bundled with the camera. Charger is not included. When used for charging, power source that is USB PD compatible and with minimum output of 5V/1.5A is required. When used to power the camera, power source that is USB PD compatible and with minimum output of 18W (9V/2A) is required.

[9] The length of PowerShot ZOOM is 103.2mm.

[10] All focal lengths mentioned are 35mm equivalent.

[11]Only Type-C USB cable is bundled with the camera. Charger is not included. When used for charging, power source that is USB PD compatible and with minimum output of 5V/1.5A is required. When used to power the camera, power source that is USB PD compatible and with minimum output of 18W (9V/2A) is required.

[12] One-Shot AF is used; Autofocus and Auto Exposure are fixed at first shot.

[13] Requires the Camera Connect app available for iOS and Android on smartphone.

Canon EOS R3 Official Sample Images

Canon EOS R3 Official Sample Images
Canon EOS R3 Sample Images

Canon EOS R3 Full-Frame Mirrorless Camera




Canon EOS R3 Official Sample Images

Canon EOS R3 Official Sample Image 01
Canon EOS R3 Official Sample Image 01  :  EXIF Data

Canon EOS R3 Official Sample Image 02
Canon EOS R3 Official Sample Image 02  :  EXIF Data

Canon EOS R3 Official Sample Image 03
Canon EOS R3 Official Sample Image 03  :  EXIF Data

Canon EOS R3 Official Sample Image 04
Canon EOS R3 Official Sample Image 04  :  EXIF Data

Canon EOS R3 Official Sample Image 05
Canon EOS R3 Official Sample Image 05  :  EXIF Data

Canon EOS R3 Official Sample Image 06
Canon EOS R3 Official Sample Image 06  :  EXIF Data

Canon EOS R3 Official Sample Image 07
Canon EOS R3 Official Sample Image 07  :  EXIF Data


Other Canon EOS Official Sample Images

Canon Officially Launches the RF 100-400mm f/5.6-8 IS USM Lens, Hong Kong

Canon Officially Launches the RF 100-400mm f/5.6-8 IS USM Lens, Hong Kong
A Compact and Lightweight RF Super Telephoto Zoom Lens for Expanded Imaging Creation

HONG KONG, 28th October 2021 — Canon announces the new RF 100-400mm f/5.6-8 IS USM is now available for sale, providing photo enthusiasts using the EOS R system with an excellent super telephoto zoom lens option that is compact, versatile and affordable to capture a wider range of topics. The compact and lightweight RF 100-400mm f/5.6-8 IS USM is only 635g in weight and 164.7mm in length. Its superior optical design coupled with built-in optical image stabilization of up to 5.5-stop shake compensation[1] allow for easy capture of sharp and clear images. Its 400mm focal length and impressive 0.41x magnification open up more imaging perspectives and room for creative possibilities, empowering users to explore a wider range of topics ranging from landscape, wildlife, travel, aviation to railway.

Superior Optical Design for Excellent Image Quality in a Compact Size

Inheriting the compact design concept of EOS R system and taking advantages of the large mount diameter and short back focus distance of the RF mount, RF 100-400mm f/5.6-8 IS USM is made possible with a newly developed 12 elements in 9 groups optical design, which successfully reduces the number of lens elements used to achieve a compact and lightweight design while retaining excellent image quality. While covering 100mm-400mm reach, RF 100-400mm f/5.6-8 IS USM is only 164.7mm in length and 635g in weight, which is physically as compact as an average 350ml tumbler. With a size much smaller and lighter than other lenses of its type, it is highly portable and compact enough to fit into a small bag or packed with other lenses, enabling users to travel and shoot light to experience the power of full frame photography.

The lens optical design features 1 UD lens element to correct chromatic aberration throughout the entire zoom range and 1 PMo aspherical lens element to deliver high resolution and contrast to realize edge-to-edge sharpness throughout its 100-400mm zoom range. In addition, the lens features a 9-blade circular aperture to deliver beautiful and soft background blur effect. It also features the renowned Super Spectra Coating and optimized shapes of lens elements to minimize ghosting and flare. An optional Lens Hood ET-74B can be added to further enhance flare resistance.

Super Telephoto Zoom Lens with High Magnification Realizing Expanded Creative Possibilities

Offering all-round mid to super telephoto capabilities, RF 100-400mm f/5.6-8 IS USM can satisfy versatile imaging needs while contributing to the creation of richer expressions. Such long focal range coverage makes it easy to capture feature shots during traveling, or genres like wildlife, aviation, or railway which are generally difficult to photograph from a close distance. The lens is also compatible with Extender RF 1.4x or Extender RF 2x, the effective focal length can be increased further to 560mm and 800mm respectively.

While this is a super telephoto lens, its minimum focusing distances is only 0.88m (at 200mm) with a magnification of 0.24x. At 400mm, the lens achieves an impressive 0.41x magnification at 1.05m shooting distance, this is particularly useful in creating one-of-a-kind feature shots of small subjects such as flowers or butterflies. The best can be brought out of the lens compression effect and bokeh of telephoto lenses.

Up to 5.5-Stop Optical Image Stabilization1 to Facilitate Handheld Shooting

RF 100-400mm f/5.6-8 IS USM features a built-in Optical Image Stabilizer that provides shake compensation of up to 5.5-stop shutter speed[1]. When used with EOS R3 / EOS R5 / EOS R6, image stabilization effect is enhanced to 6-stop[2] with the camera’s In-Body Image Stabilizer. Benefited from the lens’ compactness and its incredible image stabilization performance, users can shoot handheld easily and conveniently at long focal length without the hassle of bringing a tripod. This also gives users more freedom in photography to explore shooting in dim environment, using low shutter speeds or low ISO settings to realize more creativity.

Outstanding Focusing Performance and Operability to Make Shooting a Breeze

RF 100-400mm f/5.6-8 IS USM is equipped with Nano USM and a rear focusing system for high-speed and accurate AF and smooth Movie AF, empowering users to grasp every fleeting photo and video opportunity with confidence. Focusing operation is nearly silent, guaranteeing high-quality movie results in addition to still images. AF remains possible and highly efficient even when an extender is attached[3]. When it comes to operability, the lens incorporates the RF lens control ring on the lens barrel to enable easy adjustment of assigned settings such as ISO speed, shutter speed or aperture value directly from the lens. This makes operation a breeze and brings maximized efficiency especially when shooting through the electronic viewfinder. The lens also features a “Zoom Ring Lock”, which locks the zoom at 100mm to prevent the lens from extending when being carried.

The new RF 100-400mm f/5.6-8 IS USM is now available for sale. The suggested retail price is HK$5,780.

Canon Australia and New Zealand announces "Canon Champions"

Canon Australia and New Zealand announces "Canon Champions"
Expanding its imaging community across Australia and New Zealand, Canon launches a tiered advocacy program encompassing Masters, Ambassadors and Creators

Sydney, AUSTRALIA - 28 October 2021: Canon Australia and New Zealand today announces Canon Champions, talented image-makers chosen to represent the brand, who stand by Canon’s products to help bring their creative vision to life.

Designed to inspire and support industry professionals and the next generation of content creators, Canon Champions recognise three skill levels: Masters, Ambassadors and Creators. To help galvanise professionals to achieve more in their field, Canon selected 15 Masters from across the region, all of which are world class image creators who have perfected their craft and offer vision, insight and experience. The five Ambassadors are innovative creatives who Canon believes will encourage upcoming image-makers to hone their skills. Canon also works closely with Canon Creators, skilled content makers who loan Canon products through its outreach program1 and embrace the versatility of the gear to champion creativity and engage diverse online audiences.

Canon Master Emily Abay, is an in-demand fashion photographer known for using natural light to infuse her images with sensuality, earning her enviable assignments with top fashion brands across the globe. Learning her craft in the analogue age, she has a sublime understanding of the nature of light and is able to anticipate its movement and effects on a subject at any moment in time, a skill that instantly elevates any shot.

Speaking of her experience using Canon gear, Emily Abay says, “On my travels Canon helps me feel secure, knowing if there’s a fleeting moment of pristine light, I’m ready to capture something special in seconds.” Emily continues, “One of the fantastic benefits of being a Canon Master, is the opportunity to trial new gear and collaborate on new product launches and campaigns.”

The Master’s program kicks off with Emily Abay, Phil Hillyard and Mark Horsburgh road-testing the newly announced EOS R3 with their first impressions and content going live next month.

Australian Masters include: Portrait and Newborn photographer, Kelly Brown; Nature photographer, Darren Jew; Documentary Travel photographer, Richard I’Anson, Sports and Portrait photographer, Phil Hillyard; Motorsport photographer, Mark Horsburgh; Commercial Photographer, Daniel Linnet; Travel & Landscape photographer, Sean Scott; Cinematographer Dave May; Fashion & Editorial photographer, Emily Abay; Landscape & Editorial photographer, Paul Blackmore and Australia and New Zealand Commercial, Portrait & Fine Art photographer, Tania Niwa. New Zealand’s Masters include Landscape, Art & Creative photographer, Jackie Ranken; Landscape & Travel photographer, Mike Langford; Advertising Photographer, Sacha Stejko and Press & Storyteller, Virginia Woolf.

Australia’s Bonnie Cee and New Zealand’s Alisha Lovrich will join Canon Ambassadors Jarrad Seng, Kate Cornish, and James Simmons, three talented Australian photographers and videographers announced earlier this year. All five Ambassadors are currently collaborating with Canon on developing their own unique passion projects which will be released over the coming year, kicking off with an incredibly moving and thought-provoking body of work produced by Jarrad Seng.

The imaging work of these Ambassadors couldn’t be more diverse, yet they all have two things in common – their pursuit of personal truth, and their choice to use Canon products to unleash it.

Creative, mentor and entrepreneur, Bonnie Cee is a professional stills and motion shooter and founder of the innovative Colourtone app. Testament to her talents, her recent short film ‘Run with Me’ has been critically acclaimed on the international film circuit.

Commenting on her Canon camera of choice, Bonnie Cee says, “The Dual Gain Sensor on my EOS C300 Mark III gives an amazing dynamic range. The RAW file type makes colour grading so flexible, while the colour science renders beautiful skin tones.” Bonnie continues, “I am delighted to be a Canon Ambassador and look forward to collaborating with the brand on my next project.”

Nina Spannari, General Manager – Marketing and Customer Experience, Canon Australia says: “We are thrilled to announce our new Masters and Ambassadors who, along with Creators, form our Canon Champions advocacy program. Representing every skill level and some of Australia and New Zealand’s most talented image-makers, Canon created the program to support our industry professionals and the next generation of content creators. As Canon Champions they solely trust our products to bring their creative vision to life, and equally, we’re champions of their work, collaborating with them on product campaigns and passion projects to help them reach an even wider audience, and in turn inspire content creators to take their creative journey to the next level.”

For more information on the Canon Champions visit: Canon Champions

26 October 2021

Colour with Canon to Inspire Calmness this Stress Awareness Week

Pencils Over Pixels: Colour with Canon to Inspire Calmness this Stress Awareness Week
Pencils Over Pixels: Colour with Canon to Inspire Calmness this Stress Awareness Week

London, United Kingdom – 26ᵗʰ October 2021 – Whether it’s to distract us from doom-scrolling or to reignite our creative spark, 2021 has seen a rise in tactile and creative hobbies such as colouring in¹, intended to help us relax and unwind to protect our mental and physical wellbeing. Several studies have shown that colouring isn’t just an activity for children – just ten minutes a day of colouring can also bring mental health benefits to adults².

Ahead of Stress Awareness Week, starting 1st November, Canon Europe has partnered with two talented illustrators known for their inspirational art that encourage conversations around mental health, to create an exclusive series of printable designs that can be painted, coloured in or collaged to help ease stress and anxiety.

Illustrators Wednesday Holmes and Johanna Basford have created some brand new designs, all highlighting their unique illustration styles and transporting you to vibrant visual worlds:
Wednesday’s designs have been exhibited everywhere from the V&A London to the Heller Gallery in New York and focus on themes of education and empathy through their bright colours and kind characters
Johanna’s designs are all about detail, with intricate patterns that have helped pioneer the adult colouring trend during repeated lockdowns. Her hand-drawn illustrations have a mystical quality and explore themes such as secret gardens, magical castles, and enchanted forests

Let your loved ones know you’re thinking of them by printing and sending them one of the calming designs hosted on Canon’s Imagine What You Can Make Hub to colour in at home.

Highlight assets include:
Mindful Garden designs from Johanna Basford which incorporate blossoms, butterflies and bees – perfect for wildlife fans
Fun and calming characters from Wednesday Holmes in their classic joyful style

Johanna Basford, illustrator says: “You don’t need fancy art supplies to get the most from these designs. The thing about art supplies is that they respond differently to each unique person that uses them. Coloured pencils are a good starting point, but it’s important to have fun and experiment a little”.

Wednesday Holmes, illustrator says: “Drawing and colouring in can be instrumental in helping people through tough times, and I’ve found illustrating to be a super useful way of practising self-care. I’m really proud to work with Canon to bring people these designs, and I hope that printing and filling them with colour helps to uplift or calm anyone that needs it”.

Susie Donaldson, European Marketing Director at Canon EMEA says: “During busy or stressful times, it can be helpful to take time out and task yourself with something distracting, for which crafts are a simple, yet effective activity. We’re proud to offer our customers this selection of beautifully creative designs from such talented artists, which can be used for imaginative activities and pursuits and to help people connect. Try printing them out as stickers for collaging, creating magnets or even adding to clothing using iron-on transfer paper, to send and share with friends.”

Need a bit more creative inspiration before you get colouring? Search #ColourWithCanon on Instagram to see how influencers and colouring fans have made the designs their own.

To download these limited designs, please visit Canon’s Imagine What You Can Make Hub: https://www.canon.co.uk/get-inspired/stories/printing-and-crafts/imagine-what-you-can-make/

Canon’s PIXMA range of inkjet printers make the perfect companion for printing these designs, thanks to their creative capabilities.

Canon U.S.A., Named to Newsweek’s List of Most Loved Workplaces 2021

Canon U.S.A., Inc. Named to Newsweek’s List of Most Loved Workplaces for 2021
Canon U.S.A., Inc. Named to Newsweek’s List of Most Loved Workplaces for 2021

Canon Ranked Among 100 U.S. Companies Recognized for Employee Happiest and Satisfaction at Work

MELVILLE, NY, October 25, 2021 – Canon U.S.A., Inc., a leader in digital imaging solutions, is proud to announce that it was featured in Newsweek’s Most Loved Workplaces list for 2021, ranking among the top 100 companies recognized for employee happiness and satisfaction at work. Produced in collaboration with the Best Practice Institute (BPI), a leadership development and benchmark research company, the Newsweek list results were determined after surveying more than 800,000 employees from businesses whose workforces vary in size from 50 to more than 10,000. Canon received top marks in our category for feelings of inclusion, respect, support in achieving results, and a positive vision for continuous improvement among its employees.

“It is our esteemed honor that Canon U.S.A., Inc. has been recognized as one of the Most Loved Workplaces list for 2021 by Newsweek,” said Kazuto Ogawa, president and CEO, Canon U.S.A., Inc. “Canon is led by our philosophy of ‘kyosei’ which translates to ‘all people, regardless of race, religion, or culture, harmoniously living and working together into the future,’ and this is reflected in our values and our company culture. Canon has always been an employee-centric company and our respected and dedicated workforce plays a huge role in the success and evolution of the company.”

A healthy work-life balance is a top priority to keep employees engaged and satisfied at Canon U.S.A., Inc. Due to the COVID-19 pandemic, Canon adopted a hybrid-work style throughout 2021 for select employees to have the ability to work from home as well as the office. Additionally, president and CEO Kazuto Ogawa created post-hybrid working groups which spawned new ideas and innovations; several of which are being commercialized such as the EOS Webcam Utility software, which allows a person to turn their Canon camera into a high-quality webcam.

“In the wake of the pandemic, business hit hurdles in terms of retaining and attracting employees – but the companies that made this list are delivering the respect, care, and appreciation that it takes to create a positive workplace that nurtures talent,” said Nancy Cooper, Global Editor in Chief, Newsweek.

“The best way to determine the strength of a company’s culture is by measuring the degree of love employees feel for their workplace,” said Louis Carter, CEO and Founder of Best Practice Institute and Most Loved Workplace.

The full Newsweek list of 2021’s Most Loved Workplaces will be featured in the magazine’s October 29 print edition and is currently available online at https://www.newsweek.com/americas-most-loved-workplaces-2021.

Methodology

To identify the top 100 companies for the Newsweek ranking, companies were evaluated and scored as follows: 35 percent of the initial score was based on employee survey responses; 25 percent was derived from analysis of external public ratings from sites such as Comparably, Careerbliss, Glassdoor, Indeed and Google; and 40 percent came from direct interviews with and written responses from company officials. Newsweek then conducted additional research into every company on the list, as well as the top runners up, to determine the final list of 100 companies and their ranking. (The list includes both U.S. firms and companies with a strong U.S. presence that are based overseas.)

About Newsweek

Newsweek is the modern global digital news organization built around the iconic, over 85-year-old American magazine. Newsweek reaches 100 million people each month with its thought-provoking news, opinion, images, graphics, and video delivered across a dozen print and digital platforms. Headquartered in New York City, Newsweek also publishes international editions in EMEA and Asia.

About Best Practice Institute

Best Practice Institute is an award-winning leadership and organization development center, benchmark research company, think tank, and solutions provider. BPI is the certifying body for Most Loved Workplace® and conducted the original research to create the model and criteria for becoming a Most Loved Workplace®. BPI’s research proves that Most Loved Workplaces produce 3-4 times better customer service, employee performance, and retention than companies not loved by their employees.

For more information on how to apply to become a 2022 Most Loved Workplace, go to: http://www.mostlovedworkplace.com.

21 October 2021

New Canon RF 16mm f/2.8 STM Ultra Wide Angle Prime Lens

Canon RF 16mm f/2.8 STM Ultrawide Angle Prime Lens
HONG KONG, 21st October 2021 — Canon today announces that the RF 16mm f/2.8 STM ultrawide angle prime lens is available for sale, further expands the lineup of lightweight and affordable RF lenses for entry users. The RF 16mm f/2.8 STM, a compact and lightweight full frame ultrawide angle fast lens designed for EOS R system, weighs only 165g and 40.2mm in length. Its 0.26x magnification at 0.13m minimum focus distance also allows creating close-up photos with unique perspective. All these features make it an ideal choice for landscape or snapshots for entry full frame users.

16mm Ultra-wide Angle with Excellent Image Quality

The RF 16mm f/2.8 STM features a newly developed optical design with 9 elements in 7 groups. Taking the advantage of large mount diameter and short back focus of RF Mount, a large-diameter lens elements is placed closer to the image plane to achieves both a compact optical system and excellent quality throughout the whole image. The incorporation of 1 PMo aspherical lens in the focus group at the 8th lens near the image plane achieves high image quality in the periphery from infinity to the minimum distance by correcting astigmatism and curvature of field. When paired with the real-time Lens aberration Correction[1] and Digital Lens Optimizer built-in to all EOS R series camera, high image quality is ensured. The lens also features the renowned Super Spectra Coating and optimized shapes of lens elements to help improving anti-ghosting and flare performance, an optional petal type Lens Hood EW-65C can be added to further enhance flare resistance.

The RF 16mm f/2.8 STM is an ideal choice for Entry Full frame EOS R users, who currently own a standard zoom kit lens, to expand their photo genres and expressive capability. The lens covers an ultra-wide angle 108o11’ field of view, allows capturing of more breath-taking scenery than the 24mm focal length of standard zoom kit lens or taking spacious photo even in small places. User can also get closer to their subject with this lens and brings more visual dynamic to the photos with perspective unique to ultrawide angle lens. The lens wide f/2.8 aperture and 7-blade circular aperture brings natural and soft bokeh. The bright f/2.8 aperture also allow users to freeze subject movement with faster shutter speed or get better image quality with lower ISO speed when shooting indoor or dark environment. When used with EOS R3/EOS R5/EOS R6, the In Body Image Stabilizer offers up to 5.5-stop shake compensation[2] to facilitate handheld shooting.

For content creators active on social media, the combination of RF 16mm f/2.8 STM and Full Frame EOS R-series camera is a great tool for video content shooting. This combination brings wide angle of view for content creators with more background blur and higher image quality than typical smartphone cameras, even for indoor or dark environment. The lens compact design also allows selfie or vlogging with one hand more easily.

Max. 0.26x Magnification at 0.13m

RF 16mm f/2.8 STM’s short 0.13m minimum focusing distance allows user to get very close to subjects. With an ultrawide angle lens, getting closer to the subject brings more exaggerated perspective distortion. By making use of this exaggerated perspective distortion, users can create adorable and funny kids or animals’ photos which are eye catching on social media. In the meantime, the 0.26x maximum magnification at 0.13m handles small subject with ease, the lens f/2.8 large aperture also brings beautiful background blur to close-up images.

Affordable and Compact

While RF 16mm f/2.8 STM is a fast ultrawide angle lens, it is affordable comparing to similar type of lenses in the market, even entry full frame users with limited budget can now experience the fun of ultrawide angle lens. The lens, featuring a compact design similar to that of RF 50mm f/1.8 STM and a metallic lens mount for durability, weights 165g only and 40.2mm in length, making it an ideal choice for photo amateurs who want ultra-wide-angle lens with minimum weight and size. To maintain compactness, a “Focus/Control Ring” is adopted to enable the use a single Ring as either “Focus Ring” for Full-time manual focusing or “Control Ring” for operation such as aperture, shutter speed, ISO speed or exposure compensation adjustment with a “Focus/Control Selector Switch” for easy switching. RF 16mm f/2.8 STM also features Gear-type Stepping Motor (STM), providing fast AF and Smooth Movie Servo AF during movie shooting with EOS R-series camera’s renowned Dual Pixel CMOS AF (DAF) technology.

Suggested Retail Price

The new RF 16mm f/2.8 STM is now available for sale. The suggested retail price is HK$2,680

13 October 2021

Winners announced for 2021 SUNSTUDIOS Emerging Photographer Award

SYDNEY, 13 October 2021 – SUNSTUDIOS, backed by Canon Australia, today announces the four 2021 SUNSTUDIOS Emerging Photographer Award (SEPA) winners. From over 1600 submissions across Australia, an anonymous judging process chose 40 finalists, from which the four strongest photography and videography entries across two categories, Faces and Places, were selected.

Announced at 8PM (AEST) today, via a SUNSTUDIOS Emerging Photographer Awards video presentation, the winners include James Malone for ‘No Face, Only a Dark Place’ (Photo Faces), Ryan Cantwell for ‘Close Comfort, Distant Trouble’ (Photo Places), Jonathan McIntyre for ‘Just Appreciate’ (Video Faces) and Ryan Andrew-Lee for ‘Wonnarua’ (Video Places). They will each receive $6,0001 to spend across SUNSTUDIOS’ creative services, a customisable prize designed to support their next project. All winners and finalists’ works are featured in a SUNSTUDIOS online exhibition. Community voting kicks off today for the competition’s inaugural People’s Choice awards, with voting closing on 15 November, 2021. The winners for this category will be announced 17 November, 2021 and will each receive $5002 in SUNSTUDIOS’ services.

Now in its 12th year and free-to-enter, SEPA aims to break down the barriers image makers face in establishing a career by offering an opportunity to have work evaluated by industry leaders. The winners were judged anonymously by a specialist panel including photographers Georges Antoni, Nicky Catley and Adam Ferguson for the Photo category, and cinematographers Carolyn Constantine, Dave May and Andy Taylor for the Video category.

Overwhelmed by the calibre of entries this year, SEPA video judge Carolyn Constantine, commented, “I’d like to congratulate everyone who entered SEPA this year, we had a fantastic range of entries. The judges were really impressed by the variety of different places we were taken to and the styles, which made the judging process very difficult … it took us on a real journey.”

“There is an amazing depth of Australian young talent in photography at the moment – and a sophisticated approach.” Georges Antoni

Luke Harrison, Senior Business Manager, SUNSTUDIOS says: “I am delighted to extend a huge congratulations to the winners and finalists. This year we received a record number of entries so everyone who made it to our top 40 works should feel incredibly proud. I am also very grateful to the expert judging panel, who judged without names to give entrants a fair chance, and have the wonderful ability to recognise upcoming talent.”

Mr Harrison continues, “This year the video categories joined SEPA for the first time, a reflection of our growing commitment to the video and cinema market. As we continue to grow our video production offering, including the recent launch of our Studio 7 Sound stage, it’s important to us that the video community feels equally supported by SUNSTUDIOS. We hope by opening up the awards to videographers, in addition to photographers, that we provide even more career opportunities for emerging image makers across Australia.”

To view the SUNSTUDIOS Emerging Photographer Awards video presentation, online finalists’ exhibition or vote for the People’s Choice awards, please visit: https://sunstudiosaustralia.com/sepa/sunstudios-emerging-photographer-award-exhibition-2021

Six New Canon imageCLASS X Series Printers to Lineup

Six New Canon imageCLASS X Series Printers to Lineup

Canon U.S.A. Adds Six New Printer and Multifunction Models to the imageCLASS X Series

Expanded A4 product line helps bridge the document workflow divide between the corporate office and the home office


MELVILLE, NY, October 13, 2021 – Canon U.S.A., Inc., a leader in digital imaging solutions, is expanding its product offering by adding six new models to the imageCLASS X series of desktop printers and multifunction devices.1 With their small footprint, rich feature set, and tight integration with office solutions, these models are designed for users in a variety of work environments - the corporate office, the home office, or a combination of both.

With organizations shifting to a structure that support remote workers, these new models will help employees stay connected and maintain access to critical business information – regardless of location – while also implementing sophisticated security and control features.2

The similar user experience and ease of operation of the imageRUNNER ADVANCE DX multifunction printers in the office, and the desktop imageCLASS X models at home, help make for a smooth transition between the two work environments. Both imageCLASS X and imageRUNNER ADVANCE DX models also support the Canon PRINT Business app, allowing users to perform many functions from their compatible smartphone. Plus, with the optional uniFLOW Online output management solution, organizations can benefit from additional security features while having the ability to facilitate detailed reporting and comprehensive tracking.

The new imageCLASS X models are added to a strong lineup that earned Buyers Lab’s 2021 A4 Line of the Year Award. The exciting new additions include the imageCLASS X MF1643i/iF II black-and-white multifunction printers, offering print speeds up to 45 pages per minute (PPM) and the inclusion of a starter cartridge. These models, which replace the imageRUNNER 1643i/iF and imageCLASS MF543dw models, feature a five-inch color touch panel and offer the flexibility of desktop or floor-standing options.

The new imageCLASS X MF1238 II and the imageCLASS X LBP1238 II models are black-and-white multifunction and single-function printers, respectively, offering print speeds up to 40 PPM and a five-inch color touch panel display. These models replace the previous imageCLASS X MF 1238 and LBP 1238 models

The imageCLASS X 1643 II Series, the imageCLASS X MF1238 II, and the imageCLASS X LBP 1238 II support a new standard Cloud Apps feature, allowing users to scan to or print from popular compatible cloud storage services such as DropBox, Google Drive, or OneDrive. 3

The Color imageCLASS X MF1538C is an A4 color multifunction model with a print speed of up to 40 PPM – a new speed range for a Color imageCLASS X MFP. The new model features a seven-inch color touch panel, the first of its kind for the imageCLASS Series. In addition to being larger and easier to view, the new control panel leverages similar features to the user interface of the imageRUNNER ADVANCE DX models, such as flick and pinch capabilities, the timeline feature, and a similar home screen. This model also supports the remote operation feature, allowing users to replicate the user interface of the device through the Remote Operation Kit on a PC, or the Canon PRINT Business App on a compatible mobile device.

The Color imageCLASS X LBP1538C is a single-function printer that produces vibrant results with speeds of up to 40 ppm. This model replaces the Color imageCLASS LBP712Cdn and includes the additional capability of Wi-FiR connectivity. With its compact design, this new model provides the flexibility to work as either a desktop or floor-standing model.

“These exciting additions strengthen the Canon lineup with solutions designed to enhance the work environment for both in-office and home office locations,” said Shinichi Yoshida, executive vice president and general manager, Canon U.S.A., Inc. “By taking steps such as streamlining the Wi-Fi setup, facilitating cloud storage support and improving the user experience, Canon continues to support its customers with technology designed for the modern hybrid work environment.”

Availability:

The new imageCLASS X models are comprised of the Color imageCLASS X MF1538C (MSRP: $3,100), Color imageCLASS X LBP1538C (MSRP: $1,795), imageCLASS X MF1643i II ($1,430), imageCLASS X MF1643iF II (MSRP: $1,738), imageCLASS X MF 1238 II (MSRP: $1,195) and the imageCLASS X LBP1238 II (MSRP: $599).*

For more information, please visit www.usa.canon.com.

12 October 2021

Canon launches 'Image Square 4.0' store in Mumbai, India

Canon India gets future ready: launches ‘Canon Image Square 4.0’ store in Mumbai
Canon India gets future ready: launches ‘Canon Image Square 4.0’ store in Mumbai

India, 7th October 2021 – Canon India today announced the launch of its first innovative and futuristic format, Canon Image Square (CIS) 4.0 in Andheri West, Mumbai. This experience store will bring together technology, lifestyle, and innovation to offer unique experiences to the consumers. With the launch of CIS 4.0, Canon India has embarked on a paradigm shift in its retail strategy, persuading professional & semi-professional photographers to experience the brand’s end-to-end photography solutions. The stores will also have service collection and CPS registration desks to cater to consumer demands.

The new CIS Version 4.0 store aims to deliver an immersive experience to the consumers, thereby making it relatable to their existing workflows. Furthermore, it will serve as a one stop solution for all kinds of photography needs, with a more curated approach of exhibiting the full line-up strategy and exclusive technical support for professional & semi-professional photographers. The CIS 4.0 Stores will include four interactive zones specifically designed for customers to have in-depth knowledge and experience genre-specific photography needs. The four zones that will be a part of the stores are Wedding, Wildlife, Vlogging and the Family zone, enabling the customers to simply walk into these stores and seek an understanding on the specialized solutions, by engaging in roundtable discussions with a highly trained technical staff.

Commenting on the CIS 4.0 store launch, Mr. Manabu Yamazaki, President and CEO, Canon India said, “At Canon, we take great pride in being a complete imaging solution provider, catering to a vast audience across genres. Through our flagship Canon Image Square, it has been our constant endeavor to build customer trust by bringing alive the experience of the latest technology and products to photography and videography enthusiasts. With the introduction of CIS 4.0, we aim to elevate the customer experience by connecting them with experts and get a holistic understanding of the latest product offerings. Delighting customers has been Canon’s primary objective and we are sure to level up our engagement with the launch of CIS 4.0 and continue nurturing the imaging culture in India.”

Sharing Canon’s retail plans, Mr. Manabu further added, “Having established a strong presence in the country through our CIS network, we have unfurled a new chapter in our retail connect strategy. With an objective to further strengthen our customer outreach, we aim to launch over 50 CIS stores in the next 5 years.”

Mr. C Sukumaran, Director- Consumer Systems Products and Imaging Communication Business, Canon India added, “Through the years, CIS stores have been a testament to our commitment to build a strong customer connect and increase the recall value for our products and solutions. In the past few years, we have seen a shift in customer purchase behavior where they are making more informed decisions. Aligning with the evolved needs of our customers, we are proud to launch the CIS 4.0 stores, to give customers a first- hand experience of products that they need for their area of specialization. These new stores will further enable us to gauge consumer feedback and accordingly integrate the same to our product line up.”

Speaking about the importance of Mumbai for the launch of CIS 4.0, he further added, “Mumbai being the hub for photography and film enthusiasts, we aim to further nurture the imaging culture prevalent in the city through our experiential imaging destination. The launch of CIS 4.0 will further strengthen our regional outreach in the city.”

An interesting addition to these stores that make them a one-stop-shop for all professional photography needs is the introduction of third-party essentials such as memory cards, lights, tripods, bags, gimbles, etc. Providing a comprehensive perspective to imaging, CIS 4.0 stores will showcase Canon’s entire product line up ranging from DSLRs, mirrorless cameras, cinema cameras, EF & RF series Lens, digicam and photo printers.

Additionally, to make the buying experience more seamless, EMI finance options will be available at CIS 4.0 stores. Furthermore, the store is in compliance with the COVID-19 protocols setup by various authorities, in order to provide the customers with a safe and healthy in-store experience by fully vaccinated workforce.

About Canon Group

Ever since its foundation in 1937, Canon is guided by the 'Kyosei' philosophy of living and working together for the common good. Canon strives to create and deliver world-class products, becoming a top global corporation by diversifying into new business fields throughout the world. Focusing on optical technologies, Canon produces office equipment, consumer and professional imaging devices, network cameras, healthcare, and industrial equipment. Through the close connection between its global head office in Tokyo and regional headquarters in America, Europe, Asia, Oceania, and regional headquarters in Japan, Canon combines its global and local operations organically. In 1996, Canon launched its Excellent Global Corporation Plan to serve society with advanced technologies and become a trustworthy and responsible corporate citizen. The year 2016 was the first year of Phase 5 of the Plan. Currently, Canon boasts a strong global presence of 376 subsidiaries all over the world, supported by 197,776 employees. (Data as of December 31, 2017)

Press / Media Release Source: Canon India

About Canon India

Canon India Pvt. Ltd. is the sales and marketing subsidiary of Canon Inc., a world leader in imaging technologies. Set up in 1997, Canon India markets a comprehensive range of sophisticated contemporary digital imaging products and solutions in India. The company today has offices in 10 cities across India with warehousing facilities at 6 locations and employs over 1000 staff and over 850 channel partners. Canon India enjoys a vast retail presence across the country through Canon Image Square (CIS) stores, PIXMA Zones and BIS Lounges. Canon India’s service reach extends to over 600 towns covering 18,607 PIN codes across India - which comprises of 169 Camera collection points, 16 Camera repair centers, 283 Printer repair centers, 191 Copier, Scanner and Large Format Printer Sales & Service dealers (Data as of July 22, 2021).

In sync with its corporate tagline- ‘Delighting You Always’, reinforced by World-class technology, Canon offers an extended product portfolio, including Digital Production Printers, Large Format Printers, Commercial Printers, Multi-Functional Devices, Managed Document Services, Inkjet & Laser Printers, Document and Cheque Scanners, Digital Cameras, DSLRs, Mirrorless cameras, Cinematic Imaging Products, Surveillance cameras and Medical Imaging products catering to the multiple market segments of consumer, SME, B2B, Commercial, Government & PSUs.

08 October 2021

New Canon imageCLASS Laser Printers

New Canon imageCLASS Laser printers imageCLASS LBP236dw
New Canon Laser Printers Deliver Ease of Use, Cloud Connectivity and Enhanced Security Features for Hybrid Workplaces


MELVILLE, NY, October 8, 2021 – As working from home and hybrid work styles have become more common, Canon U.S.A., Inc., a leader in digital imaging solutions, announces three new imageCLASS black-and-white laser printers to help enhance productivity for small businesses and home office workers. These models include new features to help meet the latest market needs for ease of use, workflow efficiency, and security features.

The new imageCLASS MF455dw (up to 40-pages per minute black-and-white multifunction printer) and imageCLASS LBP237dw/LBP236dw (up to 40 PPM) black-and-white printers increase and strengthen Canon’s mid-range printer offerings. They will benefit home office workers by producing high-speed, quality prints with a user-friendly interface and Wi-Fi printing capabilities. The imageCLASS MF455dw and LBP237dw models utilize Canon’s Application Library device platform, which provides the ability for frequently used applications and convenient functions to be registered as quick buttons on the home screen.

The new models build upon the platform capabilities of their predecessors with new features such as:
  • Improved Wi-Fi Setup Process: Connecting to Wi-Fi can now be completed in far fewer steps.
  • Cloud Connect (Scan and Print)*: The MF455dw allows cloud-based printing and scanning directly from the printer’s 5-inch color touch screen. The LBP237dw allows users to print from the cloud. Users can print documents, or scan images and documents, directly from and to Dropbox, Google Drive, or OneDrive accounts.

Based on a recent study, the biggest security risk for home office workers is less secure home-based devices accessing company data. Enhanced security features with the three new imageCLASS printers now provide an added layer to help protect users from digital threats**. The new models support Transport Layer Security, a security feature that provides authentication and encryption, as well as detects alterations.

“As a company built on innovation, Canon is proud to deliver solutions designed to meet new customer needs through the continued expansion of the imageCLASS printer line,” says Shinichi Yoshida, executive vice president and general manager of Canon U.S.A., Inc. “These new models are designed to help improve productivity, efficiency, and security features for small businesses, in particular those with hybrid workplaces.”

The free Canon PRINT Business application for compatible mobile devices offers convenient and quick printing and scanning on the go for the MF455dw and LBP237dw/LBP236dw models. It takes only five seconds for the first page to print on all of these 3 new imageCLASS models, currently the fastest time among most competitors.

All three models are supported by Canon’s friendly and knowledgeable customer service team which provides expert assistance for every level of experience.***

The new imageCLASS MF455dw will be available for purchase in November. The LBP237dw/LBP236dw are available for purchase immediately through the Canon Online Store.

For more information, visit www.usa.canon.com/imageCLASS.

06 October 2021

New Canon RF 5.2mm F2.8 L Dual Fisheye Lens

Canon RF 5.2mm F2.8 L Dual Fisheye lens
Virtual Reality Through a New Lens: Canon Introduces Their First Dual Fisheye Lens for Stereoscopic 3D 180° VR Capture in 8K

MELVILLE, NY, October 6, 2021 – Canon U.S.A., Inc., a leader in digital imaging solutions, has introduced its first product designed to empower the next generation of immersive storytellers. The new RF5.2mm F2.8 L Dual Fisheye lens brings stereoscopic 3D virtual reality (VR) capture* to the Canon EOS R5 camera as part of the EOS VR System, which also includes a future firmware update for the EOS R5 camera to support use of this lens with new VR shooting specific functions, as well as new upcoming Canon EOS VR software solutions for conversion and processing. 

As the world’s first digital interchangeable dual fisheye lens capable of shooting stereoscopic 3D 180° VR imagery to a single image sensor** the complexities of virtual reality production and the ability to view the content in full capacity, are greatly streamlined for seasoned professionals and newcomers to the craft. In order to truly experience the captured content by this system in its truest form, a compatible VR headset is recommended for use such as the Oculus Quest 2, allowing the viewer to immerse themselves in the content — by simply moving their head to provide a vivid, incredibly wide view.

“At Canon, we innovate so creators can push artistic boundaries, and this commitment to innovation is what led us to introduce the new RF5.2mm F2.8 L Dual Fisheye lens. As Canon’s first entry into the world of virtual reality image capture, the EOS VR System represents an important milestone in our company’s rich history as a lens manufacturer and welcomes a bright future for VR content creation,” said Tatsuro “Tony” Kano, executive vice president and general manager of Canon U.S.A.’s Imaging Technologies & Communications Group. “This new RF lens produces a stunning 8K virtual reality image and sets itself apart through its simplified workflow. Our goal is to make immersive storytelling more accessible for all.”

Canon RF 5.2mm F2.8 L Dual Fisheye lens

The RF5.2mm F2.8 L Dual Fisheye features high-quality L-series optics engineered with an interpupillary distance of 60mm for delivery of 3D imagery in VR with natural parallax closely resembling human vision when viewed through a compatible headset. With a 190 degree field of view captured from two separate optical systems they deliver outstanding results for 180° VR viewing platforms. With subwavelength coating technology offering impressive flare control in backlit conditions, VR creators can have freedom to shoot regardless the time of day, or position of the sun. 

The dual fisheye design provides versatile exposure control with a maximum aperture of a bright f/2.8 to a deep depth of field of f/16 with electronically controlled apertures allowing the dual fisheye lens to operate just like other RF mount lenses. Between the dust and water-resistant sealing and fluorine coating of the lens and the robust build of the EOS R5 camera, this System delivers peace of mind even in challenging weather conditions. Canon’s free Camera Connect app and Canon's EOS Utility program both will be updated in the future to offer remote-control live view functionality for monitoring purposes while on-the-go.

The EOS VR System’s convenient workflow is a standout feature. Accomplished by recording left and right fisheye images to a single full-frame image sensor, this design helps to solve common VR challenges of stitching and synching, by outputting one single image file. Canon is currently developing two paid subscription-based software solutions as available options for completing the post-production process. Canon’s EOS VR Utility will offer the ability to convert clips from dual fisheye image to equirectangular and make quick edits, as well as select the resolution and file format before export. With the EOS VR Plug-In for Adobe® Premiere® Pro, creators will be able to automatically convert footage to equirectangular, and cut, color, and add new dimension to stories with Adobe Creative Cloud® apps, including Premiere Pro.

Compact, lightweight, and portable, the RF5.2mm F2.8 L Dual Fisheye is easily packed in a camera bag to help the creator tell unlimited virtual reality stories.

Additional features of Canon’s first interchangeable, stereoscopic 3D 180° VR 180 lens include:
  • Close-focusing distance of 7.87-inches/0.2m is possible - max magnification is 0.03x.
  • Aperture range of f/2.8 to f/16 with a 7-blade aperture and simultaneous electro-magnetic diaphragm for both left and right lenses.
  • Built-in Gelatin Filter Holder – allows ND gel filters to be used in bright environments if a bright aperture is desired.
  • Fluorine Coating on the front lens elements, with a dust and water resistant design.
  • Extremely compact size – allowing it to be used in different types of productions.

Pricing and Availability

The Canon RF5.2mm F2.8 L Dual Fisheye lens is scheduled to be available in late December 2021 for an estimated retail price of $1,999.00***. In addition to the lens, both of Canon's EOS VR Software solutions (EOS VR Utility and the EOS VR Plug-in for Adobe Premiere Pro) are currently scheduled to be available in late December 2021. Both software solutions will be available as a paid subscription based model, but will offer free trial periods (details to be disclosed at a later date) as well as the ability to process still images and certain clip lengths for free. For additional information, please visit usa.canon.com.

Canon RF 5.2mm F2.8L DUAL FISHEYE lens - Official Canon Video

The innovative Canon 3D VR System and the Canon RF 5.2mm F2.8L DUAL FISHEYE lens


Canon EOS VR System
The ground-breaking new EOS VR SYSTEM includes the new Canon RF 5.2mm F2.8L DUAL FISHEYE lens for digital interchangeable lens cameras, enabling 180° VR shooting with one camera to a single sensor.

Innovative lens design for simplified capture
The Canon RF 5.2mm F2.8L DUAL FISHEYE dual forward-facing fisheye lenses have an ultra-wide 190-degree field of view which form the basis of its stereoscopic VR capture capability. Canon’s advanced lens design then enables projection of two images onto the camera’s single sensor for perfect alignment and synchronisation straight out of the camera. By utilising the lens in this way, VR setup is simpler than a two-camera system.

Pushing optical boundaries
The stereoscopic Canon RF 5.2mm F2.8L DUAL FISHEYE lens features the infamous red ring, denoting it as a professional L-series lens that utilises two UD elements per lens, helping to produce sharp clear images, from edge-to-edge. The Canon RF 5.2mm F2.8L DUAL FISHEYE lens SWC coating is ideal for shooting with the sun in the frame, as it suppresses ghosting and flare of sunlight – a commonly encountered shooting condition in VR capture.

Streamlined 180° VR workflows
The brand-new EOS VR SYSTEM uses the Canon RF 5.2mm F2.8L DUAL FISHEYE lens on a single sensor camera where no lens alignment is required – meaning only one file is produced for both the left and right images which is already perfectly synchronised. This allows the Canon software or plug-in to accurately convert the captured dual circular fisheye format to a standard 180° VR format, ready for further editing in Adobe Premiere Pro or viewing on a VR headset.

Learn more about Canon VR Systems

01 October 2021

Canon PowerShot G PDF User Guide | Manual Downloads

Canon PowerShot G PDF User Guide | Manual Downloads
Canon PowerShot G-Series PDF User Guide Downloads

  • Canon PowerShot G16 Camera User Manual - View
  • Canon PowerShot G3 X Camera User Manual - View
  • Canon PowerShot G5 X Camera User Manual - View
  • Canon PowerShot G5 X Mark II Camera User Manual - View
  • Canon PowerShot G7 X Camera User Manual - View
  • Canon PowerShot G7 X Mark II Camera User Manual - View
  • Canon PowerShot G7 X Mark III Camera User Manual - View
  • Canon PowerShot G7 X Mark III Camera User Manual - View
  • Canon PowerShot G9 X Camera User Manual - View
  • Canon PowerShot G9 X Mark II Camera User Manual - View
  • Canon PowerShot G1 X Camera User Manual - View
  • Canon PowerShot G1 X Mark II Camera Manual - View
  • Canon PowerShot G1 X Mark III Camera Manual
  • Canon PowerShot G1 X Mark IV Camera Manual

Canon PowerShot SX-Series PDF User Guides
Canon PowerShot G-Series PDF User Guides

Canon EOS R PDF User Guides

Canon EOS Camera PDF User Guides
Canon EOS Camera PDF User Guides 


Canon EOS / PowerShot Cameras not released yet

Canon EOS R PDF User Guide | Manual Downloads

Canon EOS R Full Frame PDF User Guide Downloads
Canon EOS R Full Frame PDF User Guide / Use Manual Downloads

  • Canon EOS R1 User Manual / Guides
  • Canon EOS R3 User Manual / Guides - View*
  • Canon EOS R5 User Manual / Guides - View
  • Canon EOS R6 User Manual / Guides - View
  • Canon EOS R User Manual / Guides - View
  • Canon EOR RP User Manual / Guides - View
  • Canon EOS R7 User Manual / Guides
  • Canon EOS R8 User Manual / Guides
  • Canon EOS R9 User Manual / Guides

Canon EOS / PowerShot Camera PDF User Manuals
Canon EOS / PowerShot Camera PDF User Manuals